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Ali Bin Ali

Doha, Qatar

Qualification & Experience:

  • BA or BS Graduate or any equivalent course
  • Minimum 7 years of proven leadership experience with leading similar industrypreferably from a multi-national FMCG business. Experience in the gulf and/or from a Principal is a definite advantage.
  • Demonstrated leadership capability to build a strong teams and achieve business goals
  • Excellent communication skills, verbal and written English. Other language like Hindi and Arabic will be essential due to nature of business and market penetration for customers C and D.
  • Proven negotiation and influencing skills
  • Numerical skills with detail orientation
  • Ability to manage fast-paced. High-volume, customer-focused through high level management supervision
  • Excellent knowledge on Outlook, MS Office – Word, Excel and PowerPoint

Roles and Responsibilities:

  • Responsible for ensuring inventory levels as per the guidelines set for the business unit
  • Liaises with the trade marketing team to ensure marketing plans and budgets are adhered to.
  • Routinely observe market operations, troubleshoot issues with customers and address corrective action immediately and recognize successes.
  • Conduct effective business review meeting with the team and share business status/achievement versus target, keeping everyone in the loop.
  • Create a healthy argument and competition among team members and manage to strike a balance between mediocre and high performing team member
  • Contribute division-wide strategic planning and the development of initiatives
  • Ensure 24/7 stock availability
  • Cautiously and efficiently manage stocks variances and generate relevant report for the management for review and recommendation
  • Build strong team by identifying needs in the market and participate in recruiting, selecting and placement of team members
  • Create annual business plan for the business unit and the team including tactics and strategies in alignment with the Division goal and objectives
  • Accountable for ensuring positive and motivated work environment to ensure positive outlook among the team.
  • Review customer feedback data and hold division meeting for update and initiatives to improve division performance for continuous improving scores and feedback.
  • Provides inputs towards the operational aspect and the planning process within the business unit
  • In consultation with next level implementation of short-term strategic goals of the department or function
  • Provides inputs towards the operational aspect and the planning process within the business unit
  • In consultation with next level implementation of short term strategic goals of the department or function
  • Provides management insights from knowledge acquired through multiple data sources such as ESSBASE, EPOS, market reports (AC Nielsen), to ensure forecast accuracy, ROI and devising key account plans and distribution
  • Analyze market trends to provide inputs for new agency evaluations
  • Coach and develop direct reports by providing necessary tools like SOPs, principal guidelines, training and up-skilling.
  • Conduct performance review and evaluation and provide continuous feedback and development
  • Create career development program to motivate the team and incentivize high performers
  • Uses creativity in improving brand visibility and off-take within all trade segments
  • Takes creative approaches in using existing resources in handling seasonal spikes
  • Provide recommendation of innovative solutions to next level in order to facilitate change or improvement at a distribution process level
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